TECHNICAL ARTICLES, WHITEPAPERS
At awikom we believe that strong press work is a key to your success. Whether press release, technical article, user article or white paper, our PR services are aimed at making your product or service known in the market.
We understand the importance of targeted and efficient communication in today’s digital world. In order to further increase the quality and efficiency of our services we implemented a future oriented workflow. ChatGPT, a leading AI technology by OpenAI, is now part of our toolbox.
5 reasons why you should do press work with us:
because we are experts for technical and user contributions
because we have extensive technical background knowledge
because we work closely with editorial teams
because we have up-to-date press distribution lists and achieve high publication rates
because we recognize trends and put your products in context
Communicating facts and technical details in a way that is easy to understand is one thing; the other is to provide them with emotions and thus make them tangible. The development of a product, for example, remains much better anchored in the memory in the form of a user story “told” by people than a purely technical description. For good reason, storytelling has become an indispensable part of press work and content marketing, also or perhaps especially in the B2B area.
We translate complex technical contexts into comprehensible language. We know the editors in the trade press personally. And thanks to our good reputation and the quality of our work, we achieve high publication rates. We create target group-specific trade press distribution lists and organize press conferences. To distribute your press release, we create individual letters to the specialist editor and tease the content. We provide the complete text and high-resolution images for journalists on our press portal. After receiving the press release, the specialist editor decides whether to print the story or publish it online. The online publication has a charming additional benefit, it supports your SEO measures significantly. For your successful press work, we offer professional editing in every medium.